9 Important Pages to Have on Your Website

A website is how your customers connect with you, no matter where they are. Websites have become mandatory features for every business and professional. Whether you’re running a small blog, an e-commerce store, or a corporate website, having a well-made website can fuel your efforts to gain awareness about your brand. 

 

However, not many understand how to build a website properly — or rather, what pages to include in a website. A professional web design company in Perth could design the needed pages for you. But if you are someone without professional help, it can be difficult to navigate it. 

 

You know about the “Homepage” — The face of your website that serves as the initial point of contact for visitors. It includes a clear overview of your website’s purpose, services, or products. 

 

Here are 9 other essential pages your website must have! 

 

1. About Us

 

The “About Us” page is where you can tell your website’s story and introduce yourself or your business to visitors. On this page, you can share the following:

 

• Your history
• Your mission
• Your values
• Any notable achievements

 

You can also include pictures and bios of key team members, as it can help establish a personal connection with your audience. 

 

2. Contact Us

 

Providing a clear and accessible way for visitors to get in touch with you is essential. So, a “Contact Us” page is a part that you cannot miss at any cost. 

 

It should include a contact form, a list of contact details (phone number, email address), and possibly a map showing your physical location, if applicable. If this information happens to change in the future, make sure to update the page accordingly. 

 

In a nutshell, your website must have a Contact Us page, and it must be accurate at all times. 

 

3. Products or Services

 

If you’re running an e-commerce site or offering specific products or services, dedicate a page to showcasing what you have to offer. Web design companies in Perth are much more adept at creating these pages. 

 

But FYI, you include high-quality images, detailed descriptions, pricing information, and, if possible, customer reviews. Make it easy for visitors to make a purchase or inquire about your offerings.

 

4. Blog or Content

 

A blog or content page is essential for sharing valuable information, building authority in your niche, and improving your website’s search engine optimization (SEO). On this page, you regularly publish informative, engaging, and relatable content to keep your audience engaged and attract new visitors.  

 

If you hire any Melbourne SEO services, they will ensure regular posting of SEO-optimized content on your website. It’s a huge help if you seriously consider user engagement. 

 

5. Testimonials or Reviews

 

Social proof is a powerful element in building trust with your audience. Dedicate a page to showcasing customer testimonials, reviews, case studies, or success stories. Highlighting positive experiences from past customers can significantly influence prospective customers’ decisions.

 

6. FAQ (Frequently Asked Questions)

 

An FAQ page is an excellent way to address common questions and concerns that your visitors may have. So, organize the information in a user-friendly format and keep it up to date as your business evolves. It can help reduce the number of inquiries through other channels and enhance the user experience.

 

7. Privacy Policy

 

With increasing concerns about data privacy, having a clear and comprehensive privacy policy is essential. It’s an important step in building trust with your audience. 

 

Essentially, you explain how you collect, use, and protect user data. Ensure your privacy policy adheres to applicable laws and rules, such as the Privacy Act 1988 in Australia.

 

Designing this page is more difficult than any other, so consider hiring a web design company in Perth. They know how to do it without causing issues or misunderstandings. 

 

8. Terms and Conditions

 

A “Terms and Conditions” page outlines the rules and guidelines that users must follow when using your website. It can help protect your rights and set expectations for your visitors. So, use this page to address topics such as: 

 

• Intellectual property rights
• User behaviour
• Any disclaimers relevant to your site.

 

9. Sitemap

 

While not always visible to users, a sitemap is a crucial page for search engine optimization. Ask any Melbourne-based SEO services, and they put particular emphasis on the sitemap of a website. 

 

It provides search engines like Google or Bing with a structured map of your website’s content, helping them index your pages more efficiently. So, including this page can boost your web page’s visibility in SERPS and make it easier for potential visitors to find you.

 

Looking for a Web Design Company in Perth?

 

The key to a successful website is providing a positive and informative experience for your visitors. This tricky task often demands the touch of a professional. So, if you are looking for an expert’s help, consider connecting with Make My Website. 

 

MMW is an SEO and web design company offering its services in Perth and Melbourne. Their experts are experienced in creating user-friendly website features, building trust, user engagement, and ROI. Isn’t this what we all aim for?

 

If yes, do connect with MMW and discuss your game plan. Good luck!